Cardiff School of Creative & Cultural Industries (ATRiuM), the brand new multimedia school of University of Glamorgan located in the heart of Cardiff that I was writing about in the previous post is for its very modern and sharp-cut design often referred to as The Fridge by locals.
This Fridge though, as some people like like to call it, is a very innovative project not only from the perspective of its equipment worth 35,000,000 pounds, but also for the synergy of culture, art and media driven subjects all taught in one and the same building.
ATRiuM offers its students the total of three main branches of studies: Art & Design, Media & Communication and Drama & Music. Each one of these has its own specialisations and study programmes on both BA and postgraduate levels.
From my point of view, the idea of combining all of these areas together is very effective as it creates for its students a truly multimedia environment. The possibilities students are getting there allow them not only to meet people with various specialisations, but also to learn more about different aspects of art, media and culture aside from the field of their studies, which will benefit them in a long run. To me opportunities this school offers its students are simply priceless!
After visiting one of the professors from the department of photography and have chatted with him about different modules options and the programme itself for an unbelievable hour and half in his office, I realized how big of a difference this school is compared to Charles University, where professors would give students the maximum of 5 minutes, if they actually cared about what the student had to say…
The difference is truly stunning! After this long chat with the professor I got an impression that I would want to stay here not only for one year, but for the whole BA programme as this school could teach me more in one year than impersonal professors with boring lectures over the last 4 years!
Their photography programme simply amazed me! It sounds so fascinating as it teaches lots of different modules focused on both theory and history of film and photography and the practical side of photography production. In the theoretical part, the lectures specialise mainly on the relation of photography and the contemporary media, society and cultural studies. In the practical part, the school offers its students modules based on both film and digital photography and teaches about about documentary photography, photographic fictions, fine art photography, war photography etc.
The fact that I appreciate the most about this programme is that it involves lots of creativity from the students’ part as I find Charles University being heavily theoretical to the point it feels like it created a parallel world to the reality of practical life. This programme, on the other hand, organizes lots of workshops, is heavily practical and so allows students to create on their own and produce some original content, and offers different opportunities to go places as a group of students e.g. to photography exhibitions throughout the UK and then doing a feedback on what we have seen when writing cultural reviews for the local newspapers and magazines.
How wonderful is that?! The more I will try to suck a maximum out of this opportunity and prove myself that I can fo it! See you in a year equipped with some serious ”pro photographer” skills! 
Posted in United Kingdom
Tags: Art & Design, art photography, art reportage, art study, Atrium, BA Photography, Cardiff, Cardiff centre, Cardiff School of Creative & Cultural Industries, CCI, Charles University, documentary photography, Drama & Music, fine art photography, fine art reportage, fine art study, Glamorgan, Martina Olbertova, Media & Communication, photographic fictions, photography programme, photography programme at ATRiuM, The Fridge, UK, United Kingdom, University of Glamorgan, war photography